Dior Midnight Wish – Holiday Look 2018

What if a lipstick could bring you happiness?  What if a blush […]

What if a lipstick could bring you happiness?  What if a blush had the power to give you everlasting love? If an eyeshadow took the stars out of the sky for you? If the Midnight Wish collection fulfilled your most secret desires for a beautiful, enchanted Christmas?

This holiday season, Peter Philips, Creative and Image Director for Dior Makeup, is granting every woman’s wish by making her beautiful in her own way and giving her the possibility to reinvent herself whenever she fancies.

The theme for this season is Christian Dior’s lucky star. The star that urges each woman to believe in her destiny. A guiding star of colour combinations that embrace a versatile and ever-powerful femininity: dramatic brown, ultimate-in-chic red, heavenly silver and soft pink, which, when combined, explore a whole realm of possibilities.

Midnight Wish brings the promise of a sparkling Christmas: the joy of colours and the delight of textures, with the added pleasure of a couture clutch for a pure Dior touch.

Discover this amazing look at a FRANKS close to you x

New by Dior…J’Adore Absolu

J’adore absolu is the new floral nectar by the House of Dior. […]

J’adore absolu is the new floral nectar by the House of Dior. In an incredibly lush composition, François Demachy blends voluptuous and sensual floral absolutes. Absolutes of Grasse Jasmine, Sambac Jasmine, Rose and Magnolia intertwine with unprecedented freshness: flowers take on the sweetness of a delicious syrup, a sublime, natural and seductive nectar. J’adore absolu is built around Grasse Jasmine, a capricious beauty that requires patience, harvested at the precise moment when, drenched in sunlight, it releases its most sensual accents.

The flowers of J’adore made into a nectar. Sun-drenched absolutes of Rose Centifolia, Grasse Jasmine, Arabian Jasmine and Indian Tuberose become honeyed and intertwine in a delectably plump and sensual composition.

For a sensorial ritual and absolute pleasure:
1. Apply J’adore beautifying body creme.
2. Spray J’adore absolu on pulse points.
3. Enhance with J’adore dry body oil.

Rouge Dior Ultra Rouge

The first ultra-wear, ultra-colour and comfortable lipstick1  The red kiss you will […]

The first ultra-wear, ultra-colour and comfortable lipstick

The red kiss you will never forget

In the beginning there was red: more than a colour, a Dior manifesto.  Therefore, Christian Dior created Rouge Dior, a couture-spirit lipstick in the midst of the New Look revolution.

Rouge Dior Ultra RougeA Dior revolution

Long lasting, great texture, fierce colours: a lipstick fantasy that becomes reality. Dress your lips like a painter would glorify a canvas. Easy to apply, easy to wear,”says Peter Philips, Creative and Image Director for Dior Makeup.

For the love of red, Peter Philips enriched this dazzling collection with an innovative creation.

An original lipstick for a new generation.

Under his guidance, the laboratories have pushed back the limits of formulation, putting research to work in the service of creativity and transforming the very concept of lipstick.

Ultra Rouge is one of those surprising revolutions that shake up the codes: it is the first lipstick that wears like an ink while being ultra-comfortable1.

A simple idea lies behind a complex innovation with multiple virtues, including luminous colours with a semi-matte finish, incredible sensoriality and hydration for a 12-hour wear lipstick2.

1 At Dior

2 Instrumental test carried out on 20 women using the 26 shades of the range except shade 000.

 

The birth of an ultra lipstick

“What do women want from a lipstick?” asks Peter Philips. “Everything.”“Today they are used to high-pigment lipsticks with staying power, even if that means less comfort. Meanwhile, at the other end of the spectrum they want light-as-air, weightless colour. This lightness is possible with inks, although it often comes at the expense of colour impact and comfort.

Ultra Rouge squares the circle and provides a different experience for every woman who loves the magic of makeup, comfort and sophistication.”

 

A feat from the laboratories

Always at the cutting edge, Dior challenged its research teams to combine the desire for dazzling colour with the need for long-lasting comfort.

“We wanted to go even further with the idea of combining the two eternal opposites of staying power and comfort. Thanks to years of research and in-depth scientific studies, we managed, in fact, to identify a polymer which, when combined with a plant oil, offers both comfort and deep hydration, along with 12-hour wear1. All without any tightening or drying sensation,”explains Brigitte Noé, Director of the Formulation Laboratories.

1Instrumental test carried out on 20 women using the 26 shades of the range except shade 000.

 Rouge Dior Ultra Rouge

26 ultra-wear couture colours

“Ultra Rouge adds new magic both to the experience and the expression of lipstick and the expression of red,” Peter Philips confides. ” Because the formula acts as an overprint, like an ink tattooing the lips and like an extremely weightless coloured film, it enabled me to develop new, highly saturated and luminous shades. Like a painter with a new colour palette.”

 

To enhance these shades, Ultra Rouge gets an elegant couture case, crafted from an ultra-modern lacquered red metal that celebrates colour.

JOY by DIOR

AFTER 20 YEARS OF J’ADORE, DIOR RELEASES A BRAND NEW FRAGRANCE FOR […]

AFTER 20 YEARS OF J’ADORE, DIOR RELEASES A BRAND NEW FRAGRANCE FOR WOMEN…
A hymn to happiness, the House’s new fragrance, was conceived as a reflection of pure joy.

“I dreamed of making them not only more beautiful, but happier, too,” Christian Dior wrote of Women
This fragrance composed by François Demachy, the House’s exclusive Perfumer-Creator, can claim to be the most spontaneous expression of the feeling of joy. “JOY by DIOR expresses this remarkable feeling of joy by offering an olfactive interpretation of Light.” Francois Demachy

An ode to the pleasures of life. It is conceived as a scent of ENERGY, LIVELINES, SOFTNESS, HAPPINESS AND GOOD MOOD, SUCH THAT YOU MUST FEEL IT IN ORDER TO EXPLAIN IT! “Make me a fragrance that smells like joy!”

JOY by DIORThe FRAGRANCE
The new Eau de Parfum shines with the vibrant smile of flowers and citrus fruits, the smooth cares of wood and the serenity of musks.  GRASSE ROSE, mixed with JASMINE and JUICY CITRUS FRUITS that give zest to the whole creation. Warm SANDALWOOD in the base represents a gentle embrace, while a clean and powdery dose of MUSK provides the effect of a sensual touch.

The BOTTLE
The bottle is of a simple shape, crystal and soft pink, jewel-like. On the inside of the cap there is the Lucky Star symbol of the house, and silver wire adorns its perimeter.

The FACE of the advertising campaign is actress JENNIFER LAWRENCE!

FALL LOOK 2018 DIOR EN DIABLE

Loaded with sultry sex appeal and a good dose of humor too, […]

Loaded with sultry sex appeal and a good dose of humor too, this collection pays tribute to an ad from the archives proclaiming “Dior en Diable!” “Christian Dior is associated with the “femme-fleur” and rightfully so, but he was also a daring couturier. He excelled in dressing his clients in angelic pink but also in almost toxic, and thus absolutely irresistible, orange,” explains Peter Philips, Creative and Image Director for Dior Makeup. “I love the coquettish, sassy facet of the Dior woman.

This joyfully devilish spirit erupts with burning-hot oranges, wildly possessed coppers, infernal lava-like rusts… A palette that paints the portrait of an explosive, blazing femininity, including, obviously, a radiant complexion”How to define this season’s glow? It’s like igniting a little light inside you,”says Peter Philips

A precious weapon of seduction, this autumnal femme fatale heats up the subversive and sophisticated palette with red-hot, spicy shades and smoky effects.

FALL LOOK 2018 DIOR EN DIABLE

Obscure object of desire

Is it the oh-so feminine application? The iconic stick? The diabolical colour? No matter, Rouge Dior has never been so bewitching.

Designed by Peter Philips to harmonize with bold hues on eyes and nails, Rouge Dior boasts six new shades: Devilish Nude, a peach with a vintage feel; On Fire, a volcanic orange with a Studio 54 vibe; Matte Kisss, an infernal matte red; Rouge enDiable, a feverish Bordeaux; Furious Matte, a fig brown oozing with sex appeal; and Dark Devil, an FALL LOOK 2018 DIOR EN DIABLEaubergine that explores the dark side of beauty.

In tune with the season, Rouge Dior Liquid and its vibrant-finish formula sizzles with the coppery orange Copper Lava and with the burning, metallic wine-red Red Lava.

FALL LOOK 2018 DIOR EN DIABLEKiller eyes

5 Couleurs, the iconic eye makeup palette from the Houseof Dior, borrows from autumn’s contrasting colours and from the hot-blooded theme of the collection.

Choose from two smoky harmonies, depending on your eye colour and skin tone: built around a fiery red, Devilishunfurls a pink highlight that illuminates and a sharp brown that structures, while purple and gold electrify the eyes. Volcanic builds from a lava orange to explore a cooler scheme of smoky grays and browns.

Yet another option for the eyes, Diorshow Mono and its gun-barrel purply gray Smoky Gun or green-tinged lamé Smoky Dynamite set the tone for dangerously opulent beauty.

Diorshow On Stage Liner sets the eyes ablaze with an ember-like stroke of burgundy or a charcoal grey with all the power of smoldering ashes.

FALL LOOK 2018 DIOR EN DIABLEThe glow of the inner flame

Diorskin Nude Luminizer recreates that coveted glow with a single sweep of the brush.

From its case, the powder infused with pearlescent pigments lights up the complexion with an iridescent sheen and highlights the face with a multidimensional glow.

It’s an incredible, versatile product: when applied to strategic areas it bringsa new dimension to makeup, the perfect tool for strobing. It can also be used to give a little beauty boost during the day when makeup starts to fade,” explains Peter Philips. “You can also use Luminizer for a touch of glow on the lips, a very effective makeup artist trick.

Designed to suit every skin tone, Diorskin Nude Luminizer has been reinvented with more shades, more effects, in an array of platinum pink, ultra-luminous nude and golden orange hues. The new holographic version delivers spectacular glow in touches of light to facial contours.

FALL LOOK 2018 DIOR EN DIABLEA devilish blush

Inspired by the iconic Rouge Dior lipstick, the new blush from the Houseof Dior reinvents the art of application and covers the cheeks in pure, bold femininity.

Rouge Blush is designed not as a simple healthy glow enhancer, but rather like a lipstick for its expression of colour,” confirms Peter Philips.

This fall reveals both a burning orange and a pink that is not quite as innocent as it seems. “Two facets of autumnal beauty for different moments and different skin tones,” he explains. “I wouldn’t want to impose only devilish shades!

 

FALL LOOK 2018 DIOR EN DIABLEShow your claws

Always at the forefront of colour, this season Dior Vernis yields to the temptation of a Rouge enDiable, draws a gunpowder grey Trigger, flirts shamelessly with a Sulphurous yellow and indulges in a steamy orange named Hot.

 

Dior Summer Look 18 – Cool Wave

It’s a summer dream, the colour of tanned skin, the bright blue […]

It’s a summer dream, the colour of tanned skin, the bright blue of a lagoon or the bronze hues of late summer. This season, the two 5 Couleurs palettes feature a pattern inspired by the ripple of a drop hitting the surface of the water. Meanwhile, the new Dior ultra-fine, water-effect textures bring out the eyes with intense colour.

Dior Summer Look 18 - Cool Wave Dior Summer Look 18 - Cool WaveSplashed with Cool Down, a harmonious combination of blues, the eyes show off a free, sun-drenched femininity. Turquoise, midnight blue, pastel blue and denim tones easily blend together and offer a surprisingly natural contrast with the golden glow of summer skin.

On the other side, the sun shines bright on Heat Up, the palette of luminousbrown, coral and nude shades on the eyes. “With its creamy texture, it is the ideal combination for creating a sultry eye for summer,” Peter Philips explains, “a mysterious, smudged-kohl look.”

Splash on the eyes 

Dior Summer Look 18 - Cool Wave Dior Summer Look 18 - Cool Wave Dior Summer Look 18 - Cool WaveThe pencil glides along, leaving a feeling of freshness and solid colour with a wet-effect finish bright with sunlight, any time of day. Addictive and intuitive. Featuring a formula brimming with water for a gorgeous, fresh feel, Diorshow Cooling Stick unfurls its seductive bronze, precious gold and ingénue pink along the lash line or as a highlight in the inner corner of the eye.

This waterproof beauty booster is also a true ally for relaxingtired eyes and toning the eyelids.

Diorshow Cooling Stick

001 Bronze Wave

002 Gold Splash

003 Fresh Pink

Taking summer vertical

Dior Summer Look 18 - Cool Wave Dior Summer Look 18 - Cool Wave Dior Summer Look 18 - Cool Wave Dior Summer Look 18 - Cool WaveA tattoo-finish lip ink with a no-transfer finish and an extreme 10-hour hold.Highlighting the lips’ natural colour,Dior Addict Lip Tattoo brings out a luminous smile.

This new season is available for the very first time in vibrant, scented shades.

The ultra-pigmented formula with its water finish and nude feel fuses with the skin of the lips in a matter of seconds like a temporary tinted tattoo: Watermelon, a bright, mouth-watering pink, Cranberry, an intense, seductiverosewood, Litchi, a bewitching coral, and Orange, the ultimate in desire.

Dior Addict Lip Tattoo 

341 Litchi – 641 Orange – 551 Watermelon – 571 Cranberry

Cool summer

Dior Summer Look 18 - Cool Wave Dior Summer Look 18 - Cool Wave Dior Summer Look 18 - Cool Wave Dior Summer Look 18 - Cool Wave Dior Summer Look 18 - Cool Wave Dior Summer Look 18 - Cool WaveA concentrate of Dior and a palette in summer shades. Standing out from the crowd thanks to its hydra-gel core, Dior Addict Lipstick embraces an epicurean season with essential colours: an effervescent orange, a bronze nude, a sensual coral, a graceful pink, a dizzying fuchsia and a blue-toned shimmery shade.

Dior Addict Lipstick

040 White Splash

191 Rosy Cool

411 Nude Chill

438 Orange Wave

549 Coral Vibe

664 Pink Drop

Dior Summer Look 18 - Cool WaveInspired by the Dior backstage, Lip Maximizer with mint extract gives off instant freshness, irresistibly plumps the lips and creates an incomparably shiny smile with icy blue accents.

Lip Maximizer

011 Pool Blue

Comic strip

Dior Summer Look 18 - Cool Wave Dior Summer Look 18 - Cool Wave Dior Summer Look 18 - Cool Wave Dior Summer Look 18 - Cool Wave“For a summer synonymous with playfulness and freedom, I wanted to come out with a collection of bright nail colours that women can use to express their creativity and personality,” Peter Philips explains. And the colours go Pow, Wizz, Splash, Blop on the fingertips, in torrid orange or coral tones, and in denim or swimming pool blue. Four Dior Vernis enriched with a pearly shimmer that catches the sunlight, sexy like a bikini and fun like a pop song.

Dior Vernis

404 Splash – 431 Pow – 541 Wizz – 894 Blop

Breeze of sunlight 

Dior Summer Look 18 - Cool Wave Dior Summer Look 18 - Cool Wave Dior Summer Look 18 - Cool WaveA precursor in the art of natural, Dior revolutionizes mineral makeup with Diorskin Mineral Nude. These summer powders reveal the many virtues of minerals, renowned for their beneficial properties, now highlighted for their unique expression in makeup.

Serving to create an all-new nude look, these minerals magnify the colours, effects and light, and enhance the glide of Diorskin Mineral Nude powders.

Like grains of warm, amber-coloured sand, like summer memories, this sun-drenched powder infused with golden minerals captures the light and boosts the power of itstan-enhancing shimmering pigments.

Dior Sauvage Eau De Parfum

From the very moment of its creation, Sauvage was established as a […]

From the very moment of its creation, Sauvage was established as a force of nature. Its punchy freshness conquered the world at lightning speed, like a tidal wave. Today, it is exploring new territory in the magical twilight hour, that very moment when everything changes…

Dior Sauvage Eau De ParfumIn the suspended time of an ephemeral blue dusk, this new Sauvage makes its appearance. In a parenthesis inhabited by ancient legends where wolves are gods and men let their animal instincts talk.  The cool air of nightfall awakens

the aromas of the earth.  Nature is revealed, intense and fragrant, releasing her deep,
resinous, and spicy scents.

Inspired by this mythical “Magic Hour,” François Demachy, Dior Perfumer-Creator, has created a new, mysterious Eau de Parfum that adds new depth to the face of Sauvage.  This new, invigorating whirlwind sweeps everything from its path.  Its intense and smooth scent is nocturnal and fresh, surprising
and yet familiar. Mysteriously powerful in its perfectly made-to-measure freshness. It is an Eau de Parfum of sensual accords that embody the magic of this suspended time, when everything settles, and when the blazing sky is sublimely inviting.

It was not, therefore, about doing “more” but about doing “different.” About creating new balance without lapsing into excess. About playing with depth rather than overstatement.  About enriching pathways, modulating notes, and seeking a point of suspension that was simultaneously dazzling and rich.  Thus a perfume was born, in the image of this spirited Sauvage.

“I wanted to maintain Sauvage’s character and its very confident, very virile temperament, while also keeping its strong and faithful scent. But I didn’t want the perfume to “shout,” and so I recreated it step-by-step, reconsidering all the balanced elements within the composition. I wanted to “open” it rather that strengthen it, by giving it depth and additional nuances.” François Demachy, Dior Perfumer-Creator

From its framework to its top notes, every aspect of Sauvage has been reinvented, while respecting its signature. This new, invigorating whirlwind sweeps everything from its path. Its intense and smooth scent is nocturnal and fresh, surprising and yet familiar. Mysteriously powerful in its perfectly made-to-measure freshness. It is an Eau de Parfum of sensual accords that embody the magic of this suspended time, when everything settles, and when the blazing sky is sublimely inviting.

 

Dior Promotion Week!

Dior Promotion Week!

Let’s go with the Glow….

Highlighting the face, or another term strobing, is when you only use […]

Highlighting the face, or another term strobing, is when you only use an illuminizer/highlighter to emphasize the high points of the face.  This minimalistic technique creates a ‘glowy’ from within look.

Let’s go with the Glow....

It is a very easy look to achieve, once you perfect the technique, especially using the latest ‘illuminator sticks’ found in beauty shops all over.

Guerlain Meteorites Baby glow sticks

Let’s go with the Glow....

(Guerlain Meteorites Baby glow sticks:  Rosy Glow and Golden Glow)

The three shades of these stick blend into one healthy rosy slightly shimmery effect finish, stroke onto the skin and blend with fingers to create a French 18th century aristocratic Marie-Antoinette effect.

To get a really dewy, glowing finish, an important factor to start off with is  making sure your skin is well moisturised, otherwise the stick wont slide well, and probably end up with a dry looking patch of colour on the skin.

You can apply the glowing stick either directly onto the skin, for a carefree outdoor look, or on top of your foundation, if you prefer a more evened out coverage finish.

Beyu ‘Let it Glow’ Highlighter Sticks Golden Glow – Sunset Glow

Beyu Highligher stick slides very easily onto your skin, and is so very easily blended in to create that slightly healthy tanned glowy effect, as if enjoying the lasting effects of a summer tan.

Glow stick are very versatile as they can be used for nearly all areas of the face, apart from the cheekbones and forehead, they can be used as eyeshadow or highlighting eye area, and to get a  lip glowing effect too.

Golden Rose Highlighter stick: No 1 Bright Gold and No 2 Bright Pink

Golden Rose Highlighter sticks create a shimmery translucent finish, can also be used on eyelids to finish off a perfect pearly nude effect.  Tones vary depending on skin colour and desired effect, you can choose from gold, tans, silver, pink, bronze, and a whole palette of other colours.

Dior Blush Sculpt & Light: 001 – 002 – 003

Let’s go with the Glow....

(Dior Blush Sculpt & Light: 001 – 002 – 003)

For a perfectly even and sculpted finish to the face, using the Dior Sculpt & Light stick will easily help to accentuate the cheekbone, when applying the darker colour just underneath the cheekbone with the lighter shimmery colour on top, then blending very easily to achieve an amazing film star finish.

Let’s go with the Glow....

Dior J’Adore Injoy

J’adore Injoy is a perfume that literally “smells” of joy. A new, […]

J’adore Injoy is a perfume that literally “smells” of joy. A new, instant pleasure, an exclamation that springs forth like a declaration of love for life: J’adore Injoy!

François Demachy, Dior Perfumer-Creator, has created a salty treat that is both original and surprising…
A flower with a freshness that is full and lively, soft and incisive, custom-crafted in Grasse.
J’adore Injoy has a charm like no other that seizes the senses with a daring floral-fruity-salty accord. Ylang-Ylang Essence from Madagascar and Jasmine Sambac are brightened with a refreshing Fleur de Sel note and bursting with juicy Peach. A light and salty nectar, as refreshing as a beautiful, ripe fruit.

With J’adore Injoy, I created an original fruity-salty accord to make white flowers shine. This Fleur de Sel is modern in style and literally smells of joy. François Demachy, Dior Perfumer-Creator

Dior Novelties now available @ FRANKS

DIORSHOW MASCARA PUMP’N’VOLUME VOLUME PUSHED TO EXTREMES In 2017, Dior reinvents volume […]

DIORSHOW MASCARA PUMP’N’VOLUME

VOLUME PUSHED TO EXTREMES

In 2017, Dior reinvents volume with Diorshow Pump ‘N’Volume, a brand new mascara for a totally captivating friend of XXL Lashes.   Spectacular all round, this new mascara revolutionizes volume-building application, instantly creating high-volume lashes. (more…)

Dior Care & Dare Summer Look 2017

Colour is part of the very identity of the HOUSE of DIOR. […]

Colour is part of the very identity of the HOUSE of DIOR. The Summer 17 make-up collection discloses a new combination of daring shades revealed by an ultra-white colour, inspired by the Couture contrasts.

Dior Care & Dare Summer Look 2017For Summer 17, Peter Philips imagined “Care & Dare”: a collection infused with caring ingredients. In a luminous and resolutely summery collection, saturated colours from deep red to luminous pink, are sublimated by intense white of shimmering bronze.
In this collection, you will find the following products:

6 shades of Dior Addict Care & Dare Lipsticks, where for the first time, they boast a white ultra-concentrated hydra-baume core. Enriched with Vitamin E, it protects the beauty of the lips and animated one’s smile.

Diorskin Nude Air Care & Dare healthy glow sun powders – 2 shades that exalt and protect the tan thanks to the white Nude letters composed of an energizing ingredient.

Diorskin Nude Air Luminizer – Healthy Glow liquid luminizer SPF8. An ultra liquid foundation, as weightless as a breath of fresh air, that illuminates the face with an iridescent glow. Applied onto the facial contours (cheekbones, bridge of the nose, chin) to sculpt with touches of light or over the entire face for an instant healthy glow, the complexion is bathed in radiant beauty, like after a day out in the sun.

5 Colour eye shadows – 2 harmonies of sun-kissed metallic bronzes that are revived by pop shades.

Diorshow Colour & Contour – on one side a lightly coloured eye shadow and on the other side a highly pigmented liner. Available in 3 shades.

To finish the look, 3 new shades of Dior Vernis in Coral Crush, Dazzling Bronze and Optic white.